Why “Blue Moon?”
Metaphorically speaking a blue moon is a very rare event. In reality, blue moons are highly predictable and occur more often than most people realize. Likewise, threats to an organization’s reputation are predictable, frequent and require a proactive management approach.
In our view, it is only when issues and crisis management are properly defined and then aligned with an organization’s overarching business strategy and traditional risk management disciplines will an organization be able to build and protect its reputation. It will then be in a position to identify strategic opportunities as well as the risks that threaten its viability; manage issues and crisis events when they do occur; and create the reservoir of goodwill amongst the multiple stakeholders it requires to thrive.
At Blue Moon Consulting Group our goal, in fact our singular purpose, is to help you build an organizational culture in which reputation is viewed as a key asset and fundamental strategic input into decision-making.
Blue Moon Consulting Group provides its clients insight, counsel, and experience to help them effectively manage real-time response to significant issues and crisis events. We also help organizations mitigate issues and avoid crises altogether through the development of proactive issues management programs, the enhancement of crisis management and communications plans, and by conducting training, exercises and leadership sessions.
Founded in 2014, our team brings on average over thirty years of crisis management, issues management, crisis communications, and management consulting experience to our clients. We have been involved in some of the largest crises events in history and pioneered concepts in crisis management and issues management. We have led the development of hundreds of crisis management plans for organizations in multiple industries and have conducted exercises across the United States and around the world.
Over the years, our team has established relationships with leaders in a variety of related and complementary fields. Aligned with our overall strategy and philosophy, our partners bring expertise to our clients in the following areas – business continuity planning, emergency response planning, product recall plan planning, security assessments, confidential investigations, child abuse prevention, legal advice, psychological counseling services, as well primary stakeholder research.
Blue Moon Consulting Group supports clients in all industries, including energy, financial services, transportation, consumer goods, food and beverage, as well as retail and hospitality. In addition, we have a deeper and strategic focus on clients in higher education, healthcare and in technology. We take our clients’ confidentiality seriously but references and experience in specific industry segments is available upon request.